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OhMyGen vs hiring someone

Hiring solves the problem completely and permanently — which is exactly why it is the most expensive and the slowest option.

The cost is never just the salary

A social media manager is a salary, payroll taxes, holiday, equipment, a manager's attention, and six weeks of recruiting before any of it starts. Then there is the part nobody budgets for: when they leave, the knowledge of how your brand sounds leaves with them, and you start again.

What a person does that we do not

They go to the trade show and take the photos. They notice a competitor's launch and react the same afternoon. They have opinions about your business and will argue with you. None of that is something we do, and pretending otherwise would be dishonest.

What we do that a person cannot

We do not get sick, leave, or go quiet in December. The brand voice is stored rather than remembered, so it does not drift. And a month of posts costs less than a single day of a junior salary.

  • $89 a month against $4,500+, before recruiting
  • Running the same week you sign up, not six weeks later
  • Your brand voice survives anyone leaving

When you should hire

When social is genuinely a channel your business runs on rather than a thing you have to keep up — when someone needs to be in the comments daily, at events with a camera, and reacting to what happened this morning. At that point you are not buying content production, you are buying presence, and that is a person.

The details

Monthly cost
From $89 vs $4,500+
Time to start
Minutes vs six weeks of hiring
Leaves for another job
No
Goes to your trade show
No — that is what a person is for

Questions

Could I hire someone part-time and use this too?+

That is often the best answer. A few hours a week of a person for the things that need judgement and a camera, with the week-after-week production handled here.

What happens to our brand voice over time?+

It is stored as a strategy you can read and correct, not held in one person's head. Every post you reject teaches it something, so it moves toward your taste rather than away.

Is this a replacement for a marketing team?+

No. It replaces the production line, not the thinking. Most of our customers are businesses where nobody had the job in the first place.

Also worth reading

Take control of your social media

Stop making content yourself. OhMyGen does the work, around the clock.

From $89/month · no contract · cancel anytime